Geomarketing is one of the fastest-growing digital marketing and location technology trends, chiefly because it gives marketers a key advantage: delivery of the right message, to the right people, at the right time.¹ How? Geomarketing displays [...]

There are roughly 600,000 carrier routes in the United States, with about half dedicated solely to physical geographical boundaries and the balance to post office boxes. These routes span 40,000 Zip Codes, which translates to about 15 carrier [...]